We are taking the first steps to launch looking for solutions that promote a culture of respect, justice, and charity, educate towards inclusive behavior and prepare for after-war social and cultural challenges in Ukraine.

We believe that often people do wrong things not because they are evil, but rather because they just haven’t given a thought to it, and haven’t connected the dots that such things might have such consequences. We believe that people do wrong things, not because they are evil, but due to a lack of awareness.

We believe that spreading messages which would promote a culture of respect, justice and charity can create a better society. We are sure now is a perfect time for this initiative because of the level of openness in Ukraine's community.

The impact we are looking for in this project

- promotes a culture of respect, justice, and charity

- educates towards inclusive behavior

- prepares for after-war social and cultural challenges

Current state

The project is in the exploring phase and will require further study. We are currently talking with experts in neurolinguistics and marketing. Do you want to help us out? Please send us an email!